Brand Identity, Product Packaging, Website & Promotions

A new brand identity developed for start-up Jolly Posh Foods, a British & Irish style food manufacturer in Chicago catering to high-end grocers and wholesalers. Specific language and design elements such as a custom tartan pattern were utilized to evoke the U.K., whereas color was used to differentiate products. Project components included logo design, business stationery, packaging, website, and promotional graphics.